
Mornings are hard, but at least breakfast is an easy win with Eggo.

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Wall of Wins
Mornings are hard for parents, even if you’re famous. So we’re partnering with US gymnast Shawn Johnson East, actress Melissa Joan Hart, and football star Mark Ingram II to surprise other parents with personalized videos to help them L’Eggo with Eggo and get their wins where they can.
Watch how these familiar faces helped parents L’Eggo with Eggo.
Shawn Johnson East

Gotta mystery mess to find?
@ShawnJohnson is here to help you lower that anxiety meter and L’Eggo this morning with Eggo waffles. #HelpMeLeggo

Can’t win when kids are picky eaters?
@ShawnJohnson knows ALL about picky daughters. She’s here to help you L’Eggo and worry less with Eggo waffles this morning. #HelpMeLeggo

Toddler MUST chat ... at 2:30AM?
@ShawnJohnson knows that waking up after nights like that is tough, so she’s here to help you L’Eggo this morning with Eggo waffles! #HelpMeLeggo

Parents run on toddler time
@ShawnJohnson knows all about crazy meltdowns. She’s here with some Eggo waffles to help you L’Eggo this morning! #HelpMeLeggo.

The classic socks vs. no-socks standoff
@ShawnJohnson knows how hard it can be dealing with a strong-willed toddler. She’s here to help you L’Eggo with Eggo and get through the morning sock debate! #HelpMeLeggo.

When you gotta sing through the chaos
@ShawnJohnson gets that sometimes all you can do in the morning is sing through the chaos, or take the win of an Eggo breakfast and L’Eggo with Eggo! #HelpMeLeggo.
Melissa Joan Hart

Moms are always asking, “Where are your pants?”
@MelissaJoanHart has asked that question waaaay too many times (she has 3 boys!) She’s here to help you L’Eggo of your pants predicament this morning with Eggo waffles. #HelpMeLeggo

Have a toddler-sized alarm clock?
@MelissaJoanHart knows all about sleep-deprived mornings. She’s here to help you L’Eggo of that toddler-alarm-clock stress with Eggo waffles! #HelpMeLeggo

Real moms reheat coffee!
@MelissaJoanHart feels your pain, and she’s here to help you warm up and L’Eggo this morning with Eggo waffles! #HelpMeLeggo

What's your crazy morning story?
With three boys in the house, @MelissaJoanHart knows what morning chaos is all about. Share your own crazy morning stories with #HelpMeLeggo

Win Breakfast
It’s hard to have a tantrum in front of a Waffle Owl. Try our quick, ‘eat-em up, no‑complaining recipes.
Waffle Owl Recipe
A Freezer Full of Wins
Singing can work up an appetite, so stock up on the breakfast everyone loves.
Buy NowPoints & Rewards for the Win
Swag for music lovers in the family, savings for you.
Kellogg’s Family Rewards